In the works for 126 years, Furse is a brand par excellence. The demand for high-quality, innovative, and high-performance earthing and lightning protection solutions is on the up. The Furse brand is part of the ABB Group’s brands’ portfolio. Using the latest innovation and technologies in earthing and lighting categories, Furse designs, manufactures and sells products to commercial and residential units, oil and gas, power generation, renewable energy, rail transportation, and data centers. The brand’s product portfolio is also headlined with state-of-art exothermic welding (for electrical connections), and Surge Protection Devices (SPDs).Pioneer Electricals is one of the top stockist of frater products and one of the best furse supplier in UAE.